Abstract
This investigation examined the role of mindsets in team trust after a major loss. It is proposed that individuals can believe that personal characteristics are fixed and that there is not much one can do about it (a fixed mindset) or that personal characteristics are malleable and that one can improve (a growth mindset). The participants, self-identified football fans, were shown a picture of a major loss experienced by the Mexican national team and then answered questions that assessed the participants' team trust, intention to provide future support, and mindsets. We conceptualised mindsets as latent variables and classes to test our hypotheses. The results from the latent variable model showed a significant, positive influence of a growth mindset on team trust. Similarly, the results from the latent class model showed that the class characterised by high levels of a growth mindset was more likely to trust the national team. Regarding intentions to provide future support to the national team, a growth mindset had an indirect, positive effect through its influence on team trust. Similarly, the class with high levels of a growth mindset was more likely to support the national team in the future. The implications for social psychology and consumer behaviour are discussed.